Walk into any retail store, supermarket, fashion chain, or local boutique, and you’ll notice something interesting. You’re not wandering randomly. Your eyes pull you in a certain direction. A poster catches your attention. A floor sticker nudges you towards a display. A window graphic makes you pause even before you step inside. This is not accidental. Retailers design a visual path, and printed graphics are the backbone of that path. In a world full of screens and scrolling,
